Isingeniso seBrand

- Amabhiliyoni, mhlawumbe izigidigidi ngezikhathi ngosuku sivame ukwenza lokho abaningi ababecabanga ukuthi akunakwenzeka. Yile ndlela abantu abaningi emhlabeni jikelele abathinta ngayo into eyenziwe ngcono yi-Qualcomm. Kungaba yi-smartphone ephaketheni lakho, ithebhulethi etafuleni lakho lekhofi, leyo modem engenantambo esikhwameni sakho, ingahle ibe yilokho uhlelo lokuhamba emotweni yakho noma leyo ikhamera yesenzo iboshelwe esifubeni sakho.
Ubani u-Qualcomm, futhi senzani? Singu-engineers, ososayensi namakhasimende wezinkampani. Sivela emazweni amaningi ahlukene futhi sikhuluma izilimi eziningi ezahlukene. Sivela emazweni ahlukahlukene futhi sinombono ohlukile. Sonke, sigxile emgomweni owodwa-ukusungula ukuphumelela kwezobuchwepheshe beselula. Njengoba izimboni zezwe ziguqukela, kanjalo nokuxhumana esikuvumelayo ngokusebenzisa izixazululo zethu ezingenazintambo nezikhompyutha. Ngokusiza imizi, izimoto, amadolobha, imfundo, izingubo zokugqoka, nokunakekelwa kwempilo kubelana ngokuhlanganyela nokudlula okuningi kumanethiwekhi amanengi, sisuke sidonsa intambo ye-Intanethi yezinto ukuze zonke izimboni zikwazi ukuchaza kabusha okusemandleni.